Pricing & Marketing Secrets- Guide to Pricing & Marketing for your Small Business


	Do you ever worry about where your next project will come from? Do you get nervous or have doubts about how to price your work? Do you wonder how to find new clients? If so, this complete jump-start kit is for you! Based on a full-day workshop presented by Marketing Mentor co-founders Ilise Benun and Peleg Top, “Pricing & Marketing Secrets” reveals how successful creative professionals talk about money. You’ll learn how to: Develop lucrative business relationships Value and price your work so you don’t lose money, and Create an ongoing stream of new prospects and clients willing to pay you what you’re worth Design professionals lined up to pay $297 to attend the original workshop, but you can get all the profitable tips they learned at a fraction the cost. It’s the next best thing to being there yourself! You’ll get more than four hours of mp3 audio, complete transcripts and presentation materials — all jam-packed with valuable strategies guaranteed to help you achieve your financial dreams. *Order today and you’ll also receive this special bonus:* an exclusive 18-page workbook designed to help you zero in on your target market, grow your business, determine your real hourly rate and craft winning proposals for your clients. Here’s what creative professionals who attended this workshop had to say: “The pricing was to the point and took out the mystery; the marketing helped me rethink old ideas. This workshop was extremely helpful. It was insightful without making me feel guilty for doing this so poorly for so long!” Holly Strother, Freelancer “Figuring out my true hourly rate was the most valuable part of the day. I will immediately start using the tools I learned for estimating projects!” Nova Olivier “I want to thank you for taking your time and sharing your powerful information on pricing and marketing…I cannot tell you how valuable that all was to me, especially since I have little to no experience dealing with the business side of creativity.” Pam Brown Here's what you'll learn from Ilise and Peleg's "Pricing and Marketing Secrets:" Powerful Strategies for effective marketing ... The most important goal of marketing and business growth How to position yourself as a problem-solver How to get prospects to tell you what they need before you tell them what you do Why marketing isn’t about you (and never will be) The one question every client has that you must be able to answer How to create an effortless communication loop that sends prospects to you first The secret of “getting rich in a niche” How to let clients know you really want to work with them How to attract clients who want to work with you, even at premium prices A sure-fire way to recruit the best employees How to build client loyalty 3 steps for finding your target market How to present yourself as a market leader How to recognize and adapt to changing market conditions What to put on your web site How to make prospects feel like they “know” you, even if you’ve never met How to develop a specialty even if you have no experience in your target market ... Plus these valuable pricing and money-management secrets! How to talk about money with your clients Why talking about money makes you look professional When to say no to high-paying work Budgeting for an effective business and a fulfilling personal life How to go beyond “I can’t afford that” How to answer the question “How much do you charge for…” The profit power of the “Magic 3” How to get clients to tell you what they’re willing to spend How to find “smart” clients that are able to pay well Answers to common client concerns What to say when clients want to pay less than your quote How to estimate a design project in less than 20 minutes Secrets of winning proposals How strong proposals will bring you more work What to include in your proposal How to create a project budget The critical difference between what you must charge and what you should charge How often you need to revise your rates How to determine an hourly rate that will cover your salary, overhead and profits Why you should never give time estimates And much more! Whether you’re a seasoned creative professional or just starting out, “Pricing & Marketing Secrets” will free you from worry about where your next assignment will come from — guaranteed. Click the button below to get this complete pricing and marketing kit right now for just $99! (Compare that to the original cost of $297 per person!)





	Ilise Benun and Peleg Top: Ilise Benun is nationally known for helping creative professionals discover effective (and painless) ways to promote themselves and their businesses. She is the author of 4 books, including Stop Pushing Me Around (Career Press 2006), Public Relations for Dummies (Wiley 2006), Self Promotion Online and Designing Websites:// for Every Audience (both HOW Design Books). Ilise’s articles on self-promotion have appeared in Inc. Magazine, HOW Magazine, Nation’s Business, Self, Essence, Crains, New York Business, and Working Woman. She has also taught marketing to international organizations, including International Association of Business Leaders, Registered Graphic Designers of Ontario, Fox Valley Ad Club (WI), AIGA (several local chapters), Graphic Artists Guild (several local chapters), the HOW Design Conference, NYU Entrepreneurship Summit, the American Marketing Association, the National Association of Women Business Owners, the American Writers & Artists Institute, the Family Business Council, the Usability Professionals Association, and the 92nd St. Y, and many more. Peleg Top is a veteran in the Los Angeles design scene. He founded Top Design in his parent’s garage in 1990, and it has since become one of LA’s most sought-after firms. Peleg describes himself as a “design producer,” working collaboratively with a team of creative experts who deliver exceptional work to their clients. Top Design specializes in servicing the non-profit industry, cause-related marketing and branding for fundraisers and special events. His client roster includes Toyota, The Grammy Awards, Universal Music, City of Hope, and AIDS Healthcare Foundation, just to name a few. Peleg is the author of Logo & Letterhead Design published by Rockport Publishing and an advisory board member for the HOW Conference. He has also been featured in STEP Inside Design and Dynamic Graphics. Make the kind of money you deserve “Pricing & Marketing Secrets” won’t just give you abstract pricing theories. You’ll go through actual examples that will challenge you to figure out what to charge for real projects so that you make money. The resources contained in the bonus 18-page workbook will give you the answers to your pricing questions — not for a sample agency, but for you! But most importantly, you’ll learn how to get your clients to tell you what their budget is before you write your proposal. The profitable secrets contained in this exclusive program are guaranteed to improve your bottom line, or we’ll refund every penny. You have nothing to lose — and we’ll give you a year to prove it! We’re so certain that Ilise and Peleg’s insights will free you from financial anxiety that we’ll give you a full year to try it for yourself. Put the strategies you learn in “Pricing & Marketing Secrets” to work for you for 365 days and track your results. If you’re not managing money with greater confidence for bigger profits we’ll refund the full cost of your purchase with no questions asked. You can even keep the complete workshop materials as our thanks for giving us a try. Order today and get a free bonus worth $150! When you download this valuable Jump-Start Kit today, you'll also have the opportunity to schedule a free half-hour phone consultation with Ilise Benun — a $150 value. Your free half hour with Ilise is not a sales pitch — it’s your opportunity to ask any questions you like about self-promotion, pricing your work, or other strategies for growing your business. We’ll give you every answer and resource we can cover in 30 minutes. It’s our way of saying “thank you,” even if you decide to take advantage of our 365-day 100% money-back guarantee. See for yourself — “Pricing & Marketing Secrets” will pay for itself the next time you meet with a new prospect. Combine that with your personal phone consultation with Ilise, and you’ll soon see profitable changes in your business!

	If you like this, you’ll love Peleg Top’s "The Nuts and Bolts of Running a Design Shop."